Elegance’05 – Beauty, Care & Coiffeur Exhibition
31.05.2005  - 05.06.2005

Application Form

Elegance’05 - Beauty, Care & Coiffeur Exhibition ;

26 April-01 May 2005


General Information

The interest shown by people today in cosmetics and personal care products has been rapidly increasing over the last couple of years. Parallel to this development and together with the ever progressing technology, the cosmetics industry is constantly renewing itself.

The beauty and cosmetic sector is a 200 billion dollar industry and Turkey accounts for about 2 billion of this amount. With a population of 70 million people, Turkey is a big market for both domestic and international cosmetic producers.

Paying close attention and keeping abreast with the developments in this sector, Forza Exhibition and Organization Services, Inc will be organising a Beauty Care Exhibition – ELEGANCE ’05, at the Atatürk Cultural Centre. The Elegance’05 will be organised simultaneously with the Healthy Life Exhibition. We expect to receive a large response to this show by both domestic and foreign representatives of the sector and look forward to hosting over 50 thousand visitors.

Supporters Of The Exibition

The exhibition will be organized with the support of Armani Beauty Centre and Spormed.

Exhibition Profile

•Beauty and skin care products

•Natural and Herbal Cosmetic Products

•Hair Care Products

•Hair implants and centres

•Hand and Foot Care Products

•Mouth and dental health and aesthetic products and centres

•Permanent Makeup and application Centres

•Body care Products and Equipment

•Sun Protection and Care Products

•Professional Makeup Products

•Beauty Salons

•Fitness, Aerobics and Gymnastic Centres

•Cellulite Prevention Stockings and Corset’s

•Perfumes and Deodorants

•Medical Lasers

•Solarium Systems and By-products

•Health and Beauty Publication

Visiting Hours

10.00 am-20.00 pm.

Participation Fee and Payment

80 USD plus VAT per m² with stand,

The smallest stand allocation possible is 9 m².

30 % of the participation fee shall be paid on signing the contract; the remaining balance shall be paid by the closing date of the exhibition. The effective exchange sales rate of the Central Bank of the Republic of Turkey applicable on the day of payment shall be taken as basis for the payments.

Bank Account Numbers for Payment

•Garanti Bank Ankara Branch Office (Branch Office Code: 170) USD Account No. 9097707.

•Yapi Kredi Bank Ankara Mesrutiyet Branch Office (Branch Office Code: 156) USD Account No. 3003147-6.

Services Included in the Participation Fee

Stand construction, 1 table, 2 chairs, 1 dustbin, 1 ashtray, 1 spotlight for each 3 m², facade panel, general security (security of the stand during the opening hours of the exhibition shall be the responsibility of the participant), general cleaning services (cleaning inside the stand shall also be the responsibility of the participant), provision of “all risk” insurance up to TL 40,000,000 for each m² of stands, allocation of 1 page in the exhibition catalogue for the company profile, promotion of the exhibition via press – broadcasting organs and open air advertisements.

Extra Accessories and Services

Services (table, chair, shelf, display cabinet, special section, telephone line, fax, refrigerator, hostess, translator, handling and clearing services for foreign participants etc.) required other than the products and services included in the participation fee shall be charged for separately.


Press releases will be sent to newspapers, magazines, televisions and radios informing them of the fair, also it will be ensured that the subject of the fair is maintained in the agenda of the media. Brochures, posters and invitation cards to be printed for promoting the exhibition shall be disseminated to the persons, authorities, organizations and associations related to the sector. Handout announcements including information about the exhibition shall be disseminated at locations such as shopping centers, universities and all the major streets. Information about the exhibition will be hung on billboards and municipal buses. The Exhibition will be announced in web pages and press releases of associations and organizations related to the sector. Advertorials related to the exhibition will be printed and broadcast in Ankara editions of the top three highly circulated national newspapers and radios broadcasting in Ankara. Persons and associations related to the sector will be contacted by means of telemarketing, and they shall be requested to participate in and visit the exhibition.

Exhibition Catalogue

The Exhibition Catalogue will be printed on colored glossy paper of size 12 x 21 cm. All participants will be able to place adverts in the catalogue to be disseminated to the related associations and organizations and sold to the visitors.

Advertisement Rates

Back Cover Page (Color): 1000 USD + VAT

Inside Cover Pages (Color): 500 USD + VAT

Inner Pages (Color): 250 USD + VAT

The advertisement films should be submitted by the participants placing the adverts. Framed advertisement films should be prepared one cm smaller than the page size.

Deadline for Application

08 April 2005


Copyright © 2002  Forum Fuarcılık ve Geliştirme A.Ş.
Meşrutiyet Cad. No: 29/14 06420 Kızılay/ANKARA Tel: 0.312 419 19 32 (pbx)

[email protected]   II   Kullanım Hakları ve Gizlilik İlkeleri